Well what do you say about a Martin Luther King, Jr. parade? You read about it in the newspaper or watch it on the evening news; but its nothing like being here on location and watching the people, and especially the young people. Then you realize what it means to them. I’m emotionally connected to what I see at this Martin Luther King parade in Sacramento, California, this morning of January Seventeenth, two thousand eleven.
As you drive upon the marching route on Martin Luther King Boulevard, you start noticing all the balloons that are being put in place on strings, on poles and trees by the young people, and the colors of the balloons are red, white and blue; and block after block there are more and more young people; and more and more red, white and blue balloons are being hung from every conceivable place and it doesn’t really strike you as to what is going on inside you emotionally. Suddenly, I can remember the marches in the South, in Detroit up Woodward Avenue, in Chicago and D.C. back in the sixties; I can remember hearing Stevie Wonder and all the concerts where he sung that song, “Happy Birthday”. I can remember hearing him sing this very song at a concert in the Cow Palace in So. San Francisco and can see the faces of the people as they filed out of the arena to their cars in the parking lots and some as they walked down the hill, still singing the words to the song.
The song was written in 1981 by Stevie Wonder in the campaign to have MLK’s birthday become a national holiday. Stevie was one just one of the many artist and people from all over America and all over the world who promoted such a holiday.
Now here in 2011, it amazes me to be out here marching in Sacramento among all these people. The full emotional impact of it all hits you, and I find myself remembering why this day means so much. So, the next time there is an event about something you feel passionate about, my suggestion is get out there and participate, it could change you. It changed me.
UC Davis Center for Community School Partnersnhips, in
collaboration with Access Sacramento (Cable TV), Sacramento
City Unified School District, The Sacramento Bee, and a host of
community partners is seeking to recognize the regional work of youth-
generated social media projects that have been created and produced
for social change.
With a mild summer season continuing to cool, the midway lights of our State Fair in the rear-view mirror, and school buses begin to roll through our neighborhoods, Access Sacramento gears up for another exciting year of high school, college, and amateur sporting events – “Game-of-the-Week” is back for a twelfth season.
Will James and Jim Dimino joined me for the annual football season “Kick-off” breakfast at the Dante Club. An annual coaches and media gathering with more than fifty high school football programs represented, every coach anticipated an undefeated season ahead. The Sacramento region is particularly strong this year with four teams rated in the top ten in Northern California. ESPN recognizes two of the strongest teams with a “live” national broadcast of the opening Grant vs. Folsom match-up.
Access Sacramento and Play-by-Play Sports co-produce the season. Will James recalled the late nineties when the GOTW first started. “Then as now, Access Sacramento was the only local television station to record weekly high school football games in their entirety and play them back on local cable. Now each game is also “streamed” on the Internet to a world-wide audience and weekly highlights are available on SacBee.com and MaxPreps.com. All the local commercial stations now make a big deal out of Friday night football coverage but Game-of-the-Week was there first”, he proclaimed proudly.
This season we expand our local sports coverage with the “Pig Bowl of boxing” – “Battle of the Badges VII” recorded in Memorial Auditorium on August 28. Organizer Israel Montes is planning for 15, three-round battles between local fire fighters and law enforcement officers. Proceeds will benefit several local nonprofit organizations including: the Firefighters Burn Institute, Sacramento SPCA, Sacramento Sheriff’s Toy Project, and the California Association of Highway Patrolmen. “We want to return amateur boxing to Memorial Auditorium,” said Montes. “It is a great venue and the funds raised will go to help local organizations. We invite everyone to turn out, support our local public safety firefighters and police, and see themselves on Access Sacramento channel 17”. For details of the event, go to: www.BattleoftheBadgesSac.com
The first football match-up televised will be the Vista del Lago Eagles vs. the Antelope Titans on Tuesday September 7 at 7:00 PM on channel 17. Be there for the kick-off another great season.
The morning outside the Crest Theatre in Sacramento was filled with anticipation and excitement. Friends, family, and film crew members gathered in line to get in to see the 9 films they helped to create on the big screen. Once the doors opened and the people began to flow into the lobby the place was jumpin’. The sounds of Sister Swing could be heard in the background over the speaker system and the scent of popcorn filled the air.
In the lobby there were tables set up with the filmmaker’s posters and souvenir flyers for their individual films were passed out. Photos were being snapped left and right and groups of family and friends huddled together to get everyone in the picture.
At exactly 1:00pm the lights went down and there was silence. Out of the corner of the packed theatre a booming voice could be heard with a powerful message. It was the voice of one of six poets from the Sacramento Area Youth Speaks (SAYS), a program for expression and creativity through poetry for youth at UC Davis. Ron Cooper, the Executive Director of Access Sacramento then took the stage to welcome everyone. The films officially started rolling with “BarTime” by Wayne Douglas Johnson; it’s that 15 minute bar time differential that really has a huge effect for this film.
The films continued and there was such a touching moment when the film “Thugs Need Hugs” by DDSO E+ writing class started. There were so many hoots and hollers from the audience from the thrills of seeing friends and family members on in their movie on big screen. The E+ writing class also wrote and produced “Are You My Girlfriend?” There was a real sense of community and fun as each film came up on the screen and the crowd clapped and yelled for their productions.
Each film touched a slightly different sentiment this year with love being a common theme. And not just romantic love, but the love of family and the appreciation of life. Films like “War at Home” touched on the experience of a soldier returning home to friends and family after being in Iraq. “Butterscotch” was a poetic and clever take on the mysteries of life and love.
“The Treasure Chest of South Sacramento” demonstrates personal growth through hardship and overcoming the status quo by looking inward at oneself. “The Golden Tree” by Gerald Martin Davenport delved into the history of the Sacramento region while bringing family together and “Little Thieves” reminds us to mind our manners and do what is right or else…
The Alliance for Community Media, Western Region (CA, HI, CO, NM, AZ) announced the finalists in the 2010 Western Access Video Excellence (WAVE) Awards. The WAVE Awards honor the best public, educational, and government access programming from PEG cable access channels all over the West.
Congratulations to the following eight programs seen on Access Sacramento, their producers and crews for being named as a top three finalist in their respective categories. Winners in each category will be announced at the WAVE Awards Ceremony held Friday October 15 at the John Asquaga’s Hotel in Reno/Sparks, Nevada. Tickets to the ceremony are available at www.ACMest.org for $20 each.
- “The Haiti Relief Telethon” — Live or Live-to-Tape, Professional
- “Livewire – Halloween Special” — Entertainment/Variety Programming, Professional
- “Play Day” (PCS 2009 film by Carrie Stroud) — Programming by Youth, Community Producer
- “Beatrice and the Bike Thief” (PCS 2009 film by Frank Casanova) — Programming for Youth and Families, Professional
- “11 Bravo Diaries” (PCS 2009 fllm by Laura Tapia) Inspirational/Religious Programming, Professional
- “Listen Up, Sacramento! – Michael Bayard featuring Sequoia” — Inspirational/Religious Programming, Professional
- “Nightmare On K Street” (PCS 2009 film by Jessica Vazquez) — Experimental/Innovative, Community Producer
- “Listen Up, Sacramento! – Sage Cummins of Dead Scott” — Music Programming, Professional
by Amy Lawrence
If you’re fed up with getting unwanted calls, texts, mail, e-mails and faxes, like I am, there are a few simple steps that you can follow to cut down on them.
According to an article in Consumer Connection, published by the California Department of Consumer Affairs, three common types of unwanted mail, advertising mail, credit card or loan offers and catalogs, can be stopped or at least cut down by following a few simple steps. For stopping advertising mail, you can visit www.dmachoice.org and submit an online request that certain companies stop sending “unsolicited mail.” The website www.optoutprescreen.com allows you to request that pre-approved credit offers will not be sent to you. Also, by visting, www.catalogchoice.org, you can request to stop specific catalogs.
In addition to unwanted mail, the article also suggests several ways to prevent unwanted e-mail. One way is by contacting the Direct Marketing Assoication’s DMAChoice E-mail Preference Service. This will remove your e-mail address from national e-mail advertising lists. Another way to prevent unwanted e-mail is by reporting violaters to email@example.com. You can also opt out or unsubscribe to e-mail from a company.
Unsolicited text advertising can be reported at www.FCC.gov. By going to www.DoNotCall.gov or calling 888-835-5322, you can register your phone and stop many sales calls. Lastly, the article recommends to “keep and report” unwanted faxes. A complaint can be filed at www.ag.ca.gov or forwarded to the FCC at www.FCC.gov.
By following these steps, you can help to avoid those pesky unwanted calls, e-mails, faxes and letters.
by Ron Cooper
This photo along with several others, by Colleen Belcher, can be found at www.SacramentoPress.com
Continuing in our series of collaborative media partnerships, the Hometown-TV crew documented the six person panel of local media managers entitled “Paying for Content? Searching for New Media Revenue in the Digital Age”. Please read the very thorough accounting (see below) written by Sacramento Press intern Agnus-Dei Farrant with photos by Colleen Belcher. Pam Dinsmore of the Sacramento Bee and Belcher coordinated the event as part of the regular media training and education series sponsored and organized by the Sacramento Press and hosted by the Bee.
Our perception of the world is constantly filtered and impacted by various media. The “Paying for Content” discussions and the May 22 “Youth Media for Social Justice” conference – held in partnership with U.C. Davis and KCRA Channel 3 – continue our series of programs exploring the role and the responsibilities of local media in our community.
Watch the program in its entirety on Channel 17 at the following dates and times: Sunday July 4th at 10:00 PM (and repeated Monday at 2:00 PM) and Sunday July 11th at 5:00 PM (and repeated Monday at 9:00 AM).
Ron Cooper joined with executive directors from PEG Access organizations in Marin, San Jose, Monterey, Gilroy, Palo Alto and Sacramento based consultant Sue Buske asking California Senator Barbara Boxer’s office for legislative help in Congress. The leaders met with Jennifer Tang, Senior Field Representative and Hillary Bishop Pearson, Special Projects Director for Senator Boxer in their San Francisco office on June 10 to discuss the CAP Act.
Currently, the Community Access Preservation Act (CAP) is moving through the House of Representatives, sponsored by Wisconsin Democrat Tammie Baldwin. HR 3745 will help PEG access throughout the nation by offering protections from “channel slamming” (placing access channels on digital tiers not available to all homes) and also identify dedicated funding for PEG access channels operations and capital expenditures. In California alone, more than 40 communities have lost or severely reduced funding for their PEG access organizations.
In his presentation to the Senator’s staff, Cooper emphasized the diversity of voices on the Access Sacramento channels. “More than 25% of our daily programming is in languages other than English. If these funds are diverted, there are no local alternatives for these communities and these voices and their programs would disappear. As a nation, we need more examples from California. Our great state welcomes ethnic differences and celebrates various cultures. The California PEG channels are a celebration of tolerance and understanding. We need Senator Boxer to be a champion of identical legislation in the Senate.”
Tang and Pearson assured the group that their recommendations would be forwarded to the Senator as well as the group’s invitation to visit the communities and appear on their channels.